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Rentify only examined around 100 accounts, each with a handful of photos, but the analysis does suggest that heterosexual men have a significantly lower success rate than women.
Success rate does give a good indicator of your attractiveness in each photo, but it isn’t the same as Tinder’s “Elo score.” Fast Company reported in 2016 that the company has an overall attractiveness score for each profile.
It's not so much that the gentlemen themselves aren't high quality (though some aren't) -- it's the marketing. I can't wait to meet you and suck those big a-- tit-s you got." ICK!
Bad pictures, poorly written profiles, and misleading information make it frustrating or annoying to sort effectively. If you want to be a man in your online dating profile and truly use the site(s) to attract the woman of your dreams, here are some suggestions. Yes, some idiot actually sent that to me as a text.
Heterosexual female photos had an average success rate of 52%, meaning that just over half of the men swiping through Tinder chose to right-swipe and like their profile.
Heterosexual men, however, have a far lower average success rate.
Certainly not mine, and according to the women in my circles, not theirs either.
An examination of data sent back to servers by dating app Tinder has shown that the app tracks the “success rate” for photos on the app, revealing just how often images cause users to get right-swiped (liked).
Engineers at London property startup Rentify (full disclosure: CEO George Spencer is a friend of mine) found that Tinder sends back a “success rate” percentage for people’s photos.
Rentify found that heterosexual men had an average of 16%, meaning that less than a fifth of women chose to like their profiles.
And homosexual men were in between the two averages, with an average success rate of 35%.